ABOUT GRAEME / HYPERTRAIL DIGITAL
Your marketing is handled by me—not passed around an agency.
I'm Graeme Edment. I help small businesses get more enquiries through Google Ads, Meta Ads and clearer websites, and I stay personally involved from the first conversation onwards.
What you get
Hypertrail Digital is an independent marketing business based in Bellshill, Scotland. It is run personally by an experienced digital marketer with 13 years in the field, including agency-side work.
How I got here
Thirteen years learning what actually brings a business customers.
I studied marketing at university, then started at the practical end in a low-paid apprenticeship. I worked up to marketing manager for an oil company, spent years inside agencies and later worked freelance alongside large UK and US teams.
That experience taught me which parts of marketing matter to a small business—and which parts are mostly expensive theatre. Hypertrail is where I use it: direct, plain-English help focused on Google Ads, websites and real enquiries.
Marketing degree followed by an apprenticeship doing the work.
02Led and advisedIn-house management, agency work and collaboration with larger international teams.
03Built HypertrailFounder-led marketing for small businesses, with fewer than 15 active clients at a time.
Talk to Graeme directly
Tell me what is not working.
No salesperson and no hand-off. Give me the basics and I'll tell you what I would check first.
Useful before you enquire
Get the straight answer to the next question.
Start with the issue closest to yours, then ask Graeme to apply it to the actual business.
Browse all practical guides →
